Friday, 6 June 2014

Fired up about - The Fashion Revolution

I recently realised when I get fired up about stuff I blog.So welcome to my new posts "fired up about" my chance to get a little ranty and ragey! 

Enjoy, Comment, Debate. 

I just read this post and it made me angry.
Not because of the writing or the content. But because of the things which the post was questioning. I was angry because I was agreeing.

This is what Sara said is wrong with the fashion industry: (click the link above for the full post)

  1. Clothes are designed for toddlers
  2. trends
  3. the pressure to be perfect
and whilst I agree with all of that.. the second line of the post really struck a chord with me: 

"Fashion magazines, for example, are designed to make people on normal salaries with normal bodies feel like shit."

So then I wrote this comment: 

"Thank you for this post. But can we please discuss the cost of fashion (which you touch on briefly at the start!) It’s ridiculous. For example Glamour magazine costs £2 (I’d say thats pretty affordable especially compared to other fashion magazines) BUT then you open it up and advertised in there is fashion with price tags that read £POA. I can just about afford the odd Topshop purchase (that’s as a student with next to zero income/reserves so I know I’m not necessarily reflective of the general public) but most of my fashion comes from New Look, Primark and actually. charity shops and yet we never see them advertised in glossy magazines?? Sorry, i’ve been sat on this a while!"

(actually my first comment didn't post properly so I had to rewrite it... smooth and opinionated!)

and now, still angry, I'm writing this blog post.
Because you see.. there's no point in me just being angry.. I actually have to utilise that anger. 

So what am I going to do?

Firstly, I said in January (see post here) that I would undertake my clothes challenge to not buy any brand new clothes for a whole year... and I failed! I'll admit I've bought bits from Ebay, charity shops, vintage fairs but I've also bought a brand new pair of jeans from H&M and a blazer for that matter (actually thinking about it H&M is the only place I've bought brand new clothes from since January) But now I'm going back to that...

Charity shop haul- Dec 13

I'm going to America in June and I know resisting the shops out there will be difficult but from now I'm making a concerted and ideally absolute effort to only shop in charity shops, thrift stores, Ebay, vintage shops & fairs, car boot sales. Basically anywhere where the clothes I buy won't be brand new. I wanted to call it the charity shop revolution but since there are other options it'll just be a fashion revolution. 

More than that I want to appeal to these magazines to start considering lower end high street fashion (new look, H&M etc) and also diversify: charity shops, vintage fairs etc. Perhaps they won't get the same level of sponsorship or money from it but surely, they won't just be talking to me? I know I'm not alone in this... I just look at my friend Louise (Pauper to Princess) and know there are other people crying out for recognition of all these great shops and cheaper (and yet still ethical) alternatives to fashion! 

Why are magazines enticing us in with their "easy on the wallet, that's change I found down the back of the sofa" price tag and then advertising "never in a million years, would have to sell a kidney and some to afford that" goods?? 

It's time for a fashion revolution. 

 I'd love to hear your views in the comments below. 

Until next time..

P.s. this is nothing to do with the bigger (and more important) Fashion Revolution

A Harvest of Blessing


  1. Couldn't agree more on this. It's what puts me off reading these magazines. Reading these magazines and seeing all these clothes does make me feel rubbish because I cant afford them, but it's the same as reading magazines and seeing all these size zero women.

    Thank you for linking up with the #WeekendBlogHop

    Laura x x x

  2. Thank you, Laura. I know what you mean. I recommend the post I linked to Sara's post she shares very similar views.
    Thank you for your comment and I hope you enjoyed the #WeekendBlogHop

    Laura xx

  3. So true! Thrifting rules... it's literally everybody wins - shopper, charity, high street, volunteers etc. Having said that, we do need designers to exist so they can lead the industry and innovate... but would be nice if the magazine had a big more of a mixture included. Thank goodness for blogs though - power to the people :)

    1. You are so right. and my issue is not with designers- although there are issues there. My issue is the coverage that high end/crazy expensive fashion gets compared to lower end HS or charity shop/thrifting. Thank you for continuing to inspire

  4. Well said! We're about to become a family of 4, financially things will change, where I purchase my clothes will therefore change; its so important for magazines to start showing more of the low end high street fashion options!!
    Lianne | TheBrunetteSays...

    1. Thank you Lianne. I recently met a family at an event we ran where the mum said "I haven't bought anything brand new since my kids were born (5 of them)" all her clothes were second hand. It was really special to be able to give her something with tags on at our free shop event!!


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